Assaf Friedman

Alanna + Adam

admin — Fri, 03 Feb 2012 16:14:24 +0000

With the winter we’ve been having, it was tough to get in many wintery engagement shoots. We had planned for months that this was going to be the day the shoot would take place. The winter gods took notice and graced our presence with extremely cold weather. Of course we’re troopers but honestly you guys don’t even know, it was actual winter cold!! As you can see, by reading this blog post it means that we’ve made it and it was worth every second. I love how the pictures turned out.

To me being a part of Alanna and Adam’s wedding means the world. We’ve known each other for so long. Although in Adam’s case, he’s seen me at my best during a bachelor party we attended together in Las Vegas last year. Alanna and Adam, I have to say that you guys were great during the shoot. I always strive to get those genuine million dollar smiles, and it was so easy with you two. You’ve got something very special going on and I can’t wait to be a part of your big day.

I haven’t done a double blog week in so long! but in reality I owe you guys for taking all that time off

I hope you guys have a wonderful weekend and thanks always for stopping by,

Cheers,

Adam is quite the gentlemanthose are the smiles I was referring to!We headed inside for some relief from the cold and managed to squeeze in some escalator funlove this set of pics, just as the sun was warming us upLove this!A small reminder that they couldn’t exhale before a picture, just so we wouldn’t have this effectGuys you were too much fun, this only raises my expectations for the wedding

Jayme + Stephen

admin — Tue, 31 Jan 2012 15:08:10 +0000

Ahhh, it’s about time to start a new chapter. Like previous years, the blog was due for a new look. I was really looking for something simplistic and bright and voila!!!

Next topic of discussion, I owe you guys so many blog posts. I had sufficient time off to recuperate and now it’s time to get down to business. I wanted to start off the year with a super fun and energetic couple. I made sure to do everything I could to capture their true personalities and this in turn only got me even more excited for the wedding. Jayme and Stephen, you’ve set the bar high!

I hope everyone had an great winter vacation and a enjoyable surprisingly mild January,

Cheers and thanks always for stopping by,

Carly + Matthew

admin — Fri, 02 Dec 2011 14:35:30 +0000

I will admit that sometimes I can make a scene look better then it actually is using a bit of post processing magic. On this occasion it was the other way around, we were treated to one of the nicest fall scenes I’ve ever encountered. The sun was shining bright and giving us some unbelievable back light, leaves were still on the trees and the wind was gusting just enough to blow those leaves around us. Since that forest is very close to my parent’s house, I even went back a week later with the dogs and was amazed to see that there no leaves left. I’m very thankful for changing seasons because they make these scenes possible. Photography for me wouldn’t be the same if we had one season all year around.

Carly & Matthew, what can I say? I had such a blast getting to know you guys over this period. Thinking back, even the engagement shoot was incredible. We were treated to the best summer weather and I honestly didn’t expect for us to get lucky twice…..but what do you know. Your ultra genuine smiles alone would have been enough for great pictures. Ohhh and the first look was the best ever.

Shout outs go to my man Lew from Engaging Images for always capturing so many amazing moments. The boys from DMS doing their thing and doing it well, always a pleasure to shoot with you guys. The Hazelton Manor for looking great and having some nice settings for family pictures. Ricky Bessner from Relax: special events for making the day flow so smoothly. Alicia Moretto who came out from Humber to check out how this whole crazy wedding photography business operates, hope it was a great experience.

And for the biggest shout out, YOU GUYS! thanks for being so awesome and checking the blog Don’t hesitate to let me know what you guys thinks! All comments are appreciated!

Cheers and thanks always for stopping by,

: This is how every bride should show up in the morning

: Very cool custom made tissue box

: Jodi, you looked so busy on your blackberry. I had to find out why

: Matthew arrived to a very warm reception

: Hands down, this was the most emotional first look I’ve witnessed

: The instant Carly & Matthew saw each other, everyone’s eye filled with tears

: Fast forward to an unbelievable fall scene

: I had to sneak in at least one black and white shot in there

: We had a blast during the engagement shoot doing this, so it had to be repeated

: Blue Steel

: Funny enough, there was actually a movie playing

: The projector allowed me to get these gems

: The gentleman, who were about to get some awesome groomsmen gifts

: Some more chair reactions I couldn’t keep to myself

: Love this picture, it’s almost as if they’re in their own world

: Sweet table was worthy of a shout out

: Ohhhhhhh and of course what I would call the best late night food of them all…Grilled cheese!!!!!

: A few cheers to end an unbelievable evening. Carly & Matthew, I had such a blast shooting your wedding (also we can’t forget the engagement shoot). I still can’t believe that scene in the forest. It was a such a pleasure being a part of the festivities. THANK YOU!

Movember

admin — Mon, 28 Nov 2011 00:45:09 +0000

Truth be told, I’ve always secretly wished that moustaches would come back in style. I knew that given the opportunity, I had perfect recipe for a killer stash. When my good friend Richard notified me of his interests in Movember I knew this was my time to shine. The cause, raising money and awareness for prostate cancer. Before this month I wasn’t very well informed about prostate cancer, and after a bit of research I was stunned at how many men are affected.

I joined the Saucy Staches, which is a group run by the very tasty Duff’s Famous Wings. Having my close friends join the group made this month long moustache extravaganza way better. To this date we’ve raised over $5,000!!!!!!!!!!! and we would welcome any donation large or small, every dollar helps!

Click here to DONATE to our team!!

It’s kind of sad that this month is coming to an end, it’s been interesting to say the least.

Cheers and thanks always for stopping by,

: Janna, you’re the bomb for coming along and helping us out

: Very rare appearance for me on the blog. The logo finally has more meaning

: Five guys with moustaches wandering the streets…….it was time for some classier shots

: We present to you the Milk Moustache Moustache

: If you must know, we used whipping cream because it was either that or glue. Not sure if anyone has ever tasted this, but I highly recommend it if you want to suffer a little bit

: Moustaches demand attention

: Raising money and awareness for a great cause felt amazing. Looking ridiculous and sharing this experience with my closest friends was priceless!